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	<title>Music Marketing &#187; Distribution</title>
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	<link>http://musicmarketingbook.com</link>
	<description>Blog and Book Site for Music Marketing Author and Course Instructor Mike King</description>
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			<item>
		<title>Connecting with Fans and Giving them a Reason to Buy</title>
		<link>http://musicmarketingbook.com/2009/06/connecting-with-fans-and-giving-them-a-reason-to-buy/</link>
		<comments>http://musicmarketingbook.com/2009/06/connecting-with-fans-and-giving-them-a-reason-to-buy/#comments</comments>
		<pubDate>Fri, 12 Jun 2009 16:11:12 +0000</pubDate>
		<dc:creator>Mike King</dc:creator>
				<category><![CDATA[Digital Music]]></category>
		<category><![CDATA[Distribution]]></category>
		<category><![CDATA[direct to fan]]></category>
		<category><![CDATA[marketing your music with topspin]]></category>
		<category><![CDATA[NIN]]></category>
		<category><![CDATA[Topspin]]></category>
		<category><![CDATA[trent reznor]]></category>

		<guid isPermaLink="false">http://mikeking.berkleemusicblogs.com/2009/06/12/connecting-with-fans-and-giving-them-a-reason-to-buy/</guid>
		<description><![CDATA[I recommend you watch this outstanding presentation from Techdirt&#8217;s Michael Masnick on Trent Reznor&#8217;s online marketing techniques.
Key points: engage your fans directly, provide variable products and pricing (including a hi-end deluxe package), use free music as a way to collect fan email addresses, and create an ongoing connection with your fans both online and offline.
Also [...]]]></description>
		<wfw:commentRss>http://musicmarketingbook.com/2009/06/connecting-with-fans-and-giving-them-a-reason-to-buy/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Direct to Fan Model Working for Metric</title>
		<link>http://musicmarketingbook.com/2009/04/direct-to-fan-model-working-for-metric/</link>
		<comments>http://musicmarketingbook.com/2009/04/direct-to-fan-model-working-for-metric/#comments</comments>
		<pubDate>Thu, 16 Apr 2009 16:42:13 +0000</pubDate>
		<dc:creator>Mike King</dc:creator>
				<category><![CDATA[Digital Music]]></category>
		<category><![CDATA[Distribution]]></category>
		<category><![CDATA[Future of Music]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Music Retail]]></category>
		<category><![CDATA[Online Music]]></category>
		<category><![CDATA[direct to fan]]></category>
		<category><![CDATA[Metric]]></category>
		<category><![CDATA[NIN]]></category>
		<category><![CDATA[non-traditional music marketing]]></category>
		<category><![CDATA[Radiohead]]></category>
		<category><![CDATA[Topspin]]></category>
		<category><![CDATA[variable pricing]]></category>

		<guid isPermaLink="false">http://mikeking.berkleemusicblogs.com/2009/04/16/direct-to-fan-model-working-for-metric/</guid>
		<description><![CDATA[&#8220;Talking gross numbers that come directly to the band, we have made more money already than we have on the last record in four years,&#8221; said Mathieu Drouin, the band&#8217;s co-manager.
Great piece in the L.A. Times today on Metric.  The band is forgoing a traditional record deal and focusing on alternative income sources and [...]]]></description>
		<wfw:commentRss>http://musicmarketingbook.com/2009/04/direct-to-fan-model-working-for-metric/feed/</wfw:commentRss>
		<slash:comments>3</slash:comments>
		</item>
		<item>
		<title>What Musicians Can Learn From iPhone App Developers</title>
		<link>http://musicmarketingbook.com/2009/04/what-musicians-can-learn-from-iphone-app-developers/</link>
		<comments>http://musicmarketingbook.com/2009/04/what-musicians-can-learn-from-iphone-app-developers/#comments</comments>
		<pubDate>Mon, 06 Apr 2009 15:43:58 +0000</pubDate>
		<dc:creator>Mike King</dc:creator>
				<category><![CDATA[Distribution]]></category>
		<category><![CDATA[Future of Music]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[Music Retail]]></category>
		<category><![CDATA[Sales]]></category>
		<category><![CDATA[Andrew Dubber]]></category>
		<category><![CDATA[Direct to fan sales]]></category>
		<category><![CDATA[iPhone app sales]]></category>

		<guid isPermaLink="false">http://mikeking.berkleemusicblogs.com/2009/04/06/what-musicians-can-learn-from-iphone-app-developers/</guid>
		<description><![CDATA[Itâ€™s not all that surprising to read that some folks are making a killing from building apps for the iPhone.  As of January â€™09, over 500 million apps have been downloaded, and seeing that Apple takes a 30% cut on all apps (same as their fee for sales of music on iTunes), developers are [...]]]></description>
		<wfw:commentRss>http://musicmarketingbook.com/2009/04/what-musicians-can-learn-from-iphone-app-developers/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>Changes at Touch and Go</title>
		<link>http://musicmarketingbook.com/2009/02/changes-at-touch-and-go/</link>
		<comments>http://musicmarketingbook.com/2009/02/changes-at-touch-and-go/#comments</comments>
		<pubDate>Thu, 19 Feb 2009 17:24:48 +0000</pubDate>
		<dc:creator>Mike King</dc:creator>
				<category><![CDATA[Distribution]]></category>
		<category><![CDATA[Future of Music]]></category>
		<category><![CDATA[Music Retail]]></category>
		<category><![CDATA[Record Labels]]></category>
		<category><![CDATA[Corey Rusk]]></category>
		<category><![CDATA[Nettwerk]]></category>
		<category><![CDATA[royalty rate]]></category>
		<category><![CDATA[Slint]]></category>
		<category><![CDATA[Terry McBride]]></category>
		<category><![CDATA[Touch and Go]]></category>

		<guid isPermaLink="false">http://mikeking.berkleemusicblogs.com/2009/02/19/changes-at-touch-and-go/</guid>
		<description><![CDATA[Itâ€™s been widely reported that Touch and Go, a seminal independent record label (as well as a distributor of other fantastic indie labels), is cutting back its label operations and discontinuing its manufacturing and distribution operations completely.  Hereâ€™s the message from Touch and Go&#8217;s Corey Rusk:

It is with great sadness that we are reporting [...]]]></description>
		<wfw:commentRss>http://musicmarketingbook.com/2009/02/changes-at-touch-and-go/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Bands in Video Games, and What I Was Doing in 1982</title>
		<link>http://musicmarketingbook.com/2009/02/bands-in-video-games-and-what-i-was-doing-in-1982/</link>
		<comments>http://musicmarketingbook.com/2009/02/bands-in-video-games-and-what-i-was-doing-in-1982/#comments</comments>
		<pubDate>Mon, 02 Feb 2009 16:46:12 +0000</pubDate>
		<dc:creator>Mike King</dc:creator>
				<category><![CDATA[Distribution]]></category>
		<category><![CDATA[Video Games]]></category>
		<category><![CDATA[Don't Stop Believin']]></category>
		<category><![CDATA[Guitar Hero]]></category>
		<category><![CDATA[iTunes top selling song]]></category>
		<category><![CDATA[Journey Escape]]></category>
		<category><![CDATA[Rock Band]]></category>
		<category><![CDATA[Steve Perry]]></category>

		<guid isPermaLink="false">http://mikeking.berkleemusicblogs.com/2009/02/02/bands-in-video-games-and-what-i-was-doing-in-1982/</guid>
		<description><![CDATA[Thereâ€™s been a lot of attention on Guitar Player and Rock Band as promotional outlets and revenue sources for (mostly established) bands.  But hearing â€œDonâ€™t Stop Believinâ€™â€ on Sirus/XMâ€™s â€œ80s on 8â€ this past weekend on Jet Blue made me remember that bands scoring placements in video games goes WAY back.
Does anyone else remember [...]]]></description>
		<wfw:commentRss>http://musicmarketingbook.com/2009/02/bands-in-video-games-and-what-i-was-doing-in-1982/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
		</item>
		<item>
		<title>Top 20 Online Promotions for October</title>
		<link>http://musicmarketingbook.com/2008/11/top-20-online-promotions-for-october/</link>
		<comments>http://musicmarketingbook.com/2008/11/top-20-online-promotions-for-october/#comments</comments>
		<pubDate>Sat, 08 Nov 2008 20:29:56 +0000</pubDate>
		<dc:creator>Mike King</dc:creator>
				<category><![CDATA[Digital Music]]></category>
		<category><![CDATA[Distribution]]></category>
		<category><![CDATA[Future of Music]]></category>
		<category><![CDATA[Britney Spears]]></category>
		<category><![CDATA[iPhone App]]></category>
		<category><![CDATA[Online Distribution]]></category>
		<category><![CDATA[Twitter]]></category>

		<guid isPermaLink="false">http://mikeking.berkleemusicblogs.com/2008/11/08/top-20-online-promotions-for-october/</guid>
		<description><![CDATA[Music Ally has posted their thoughts on the best online promotions from October 2008.  I was familiar with many of these (the AC/DC video in Excel being my favorite), but thereâ€™s some other really creative ideas in here worth looking into.  Great iPhone app ideas from Snow Patrol, NIN and Pink, and a [...]]]></description>
		<wfw:commentRss>http://musicmarketingbook.com/2008/11/top-20-online-promotions-for-october/feed/</wfw:commentRss>
		<slash:comments>1</slash:comments>
		</item>
		<item>
		<title>How To Sell Music On Your Website</title>
		<link>http://musicmarketingbook.com/2008/09/how-to-sell-music-on-your-website/</link>
		<comments>http://musicmarketingbook.com/2008/09/how-to-sell-music-on-your-website/#comments</comments>
		<pubDate>Mon, 08 Sep 2008 16:16:55 +0000</pubDate>
		<dc:creator>Mike King</dc:creator>
				<category><![CDATA[Digital Music]]></category>
		<category><![CDATA[Distribution]]></category>
		<category><![CDATA[Future of Music]]></category>
		<category><![CDATA[Online Music]]></category>
		<category><![CDATA[Andrew Dubber]]></category>
		<category><![CDATA[Ari Hest]]></category>
		<category><![CDATA[CD Baby]]></category>
		<category><![CDATA[Selling Music Online]]></category>
		<category><![CDATA[TuneCore]]></category>
		<category><![CDATA[Wordpress]]></category>

		<guid isPermaLink="false">http://mikeking.berkleemusicblogs.com/2008/09/08/how-to-sell-music-on-your-website/</guid>
		<description><![CDATA[Iâ€™ve talked at length about the fact that itâ€™s certainly easier (and cheaper!) than ever to sell your music online using CD Baby or TuneCore as a digital distributor.  And while I think it makes all the sense in the world to get your music out to iTunes, AmazonMP3, and the other online retailers, [...]]]></description>
		<wfw:commentRss>http://musicmarketingbook.com/2008/09/how-to-sell-music-on-your-website/feed/</wfw:commentRss>
		<slash:comments>3</slash:comments>
		</item>
		<item>
		<title>Â¾ Of Major Labels Ink A 360 Deal With MySpace</title>
		<link>http://musicmarketingbook.com/2008/04/%c2%be-of-major-labels-ink-a-360-deal-with-myspace/</link>
		<comments>http://musicmarketingbook.com/2008/04/%c2%be-of-major-labels-ink-a-360-deal-with-myspace/#comments</comments>
		<pubDate>Thu, 03 Apr 2008 19:53:22 +0000</pubDate>
		<dc:creator>Mike King</dc:creator>
				<category><![CDATA[Distribution]]></category>
		<category><![CDATA[Future of Music]]></category>
		<category><![CDATA[Music Retail]]></category>
		<category><![CDATA[CD Baby]]></category>
		<category><![CDATA[MySpace]]></category>
		<category><![CDATA[MySpace Music]]></category>
		<category><![CDATA[Shawn Fanning]]></category>
		<category><![CDATA[Snocap]]></category>
		<category><![CDATA[Sony]]></category>
		<category><![CDATA[Universal]]></category>
		<category><![CDATA[Warner Brothers Music]]></category>

		<guid isPermaLink="false">http://mikeking.berkleemusicblogs.com/2008/04/03/%c2%be-of-major-labels-ink-a-360-deal-with-myspace/</guid>
		<description><![CDATA[Well, thereâ€™s certainly no shortage of news from the major labels lately.  Following recent announcements from Warner (who are presenting a vague idea to charge people a flat fee for all the music they care to download from peer-to-peer sites), and Sony/BMG (whoâ€™s head, Rolf Schmidt-Holtz, revealed that he supports the idea of a [...]]]></description>
		<wfw:commentRss>http://musicmarketingbook.com/2008/04/%c2%be-of-major-labels-ink-a-360-deal-with-myspace/feed/</wfw:commentRss>
		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Why I am a fan of TuneCore</title>
		<link>http://musicmarketingbook.com/2008/03/why-i-am-a-fan-of-tunecore/</link>
		<comments>http://musicmarketingbook.com/2008/03/why-i-am-a-fan-of-tunecore/#comments</comments>
		<pubDate>Tue, 04 Mar 2008 22:12:19 +0000</pubDate>
		<dc:creator>Mike King</dc:creator>
				<category><![CDATA[Distribution]]></category>
		<category><![CDATA[Future of Music]]></category>
		<category><![CDATA[Industry]]></category>
		<category><![CDATA[CD Baby]]></category>
		<category><![CDATA[NIN]]></category>
		<category><![CDATA[TuneCore]]></category>

		<guid isPermaLink="false">http://mikeking.berkleemusicblogs.com/2008/03/04/why-i-am-a-fan-of-tunecore/</guid>
		<description><![CDATA[Iâ€™ve talked a lot about how TuneCore and CD Baby are great online distribution options for independent bands.  The two are set up differently, with CD Baby taking 9% of sales, and TuneCore making money on a $19.98 annual fee plus $.99 per store per record upfront costs.  We run the numbers in [...]]]></description>
		<wfw:commentRss>http://musicmarketingbook.com/2008/03/why-i-am-a-fan-of-tunecore/feed/</wfw:commentRss>
		<slash:comments>3</slash:comments>
		</item>
		<item>
		<title>How to get your music on iTunes</title>
		<link>http://musicmarketingbook.com/2008/02/how-to-get-your-music-on-itunes/</link>
		<comments>http://musicmarketingbook.com/2008/02/how-to-get-your-music-on-itunes/#comments</comments>
		<pubDate>Mon, 04 Feb 2008 20:40:07 +0000</pubDate>
		<dc:creator>Mike King</dc:creator>
				<category><![CDATA[Distribution]]></category>
		<category><![CDATA[Music Retail]]></category>
		<category><![CDATA[CD Baby]]></category>
		<category><![CDATA[CRB]]></category>
		<category><![CDATA[iTunes]]></category>
		<category><![CDATA[TuneCore]]></category>

		<guid isPermaLink="false">http://mikeking.berkleemusicblogs.com/2008/02/04/how-to-get-your-music-on-itunes/</guid>
		<description><![CDATA[With everything that is happening right now with the Copyright Royalty Board and the new mechanical royalty rate discussions (which will be the first time ever that rates are set for digital products such as digital downloads, subscription services and ringtones &#8211; more here from Eric Beall), I thought it might make sense to talk [...]]]></description>
		<wfw:commentRss>http://musicmarketingbook.com/2008/02/how-to-get-your-music-on-itunes/feed/</wfw:commentRss>
		<slash:comments>2</slash:comments>
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